Histories of Animation

Tim Hope - Wolfman 1999
Emile Cohl - fantasising orie 1908
Bruce Bickford - Prometheus Garden 1988
Dip Dap - Ceebeebies
Humorous Phases of funny Faces 1906
J Stuart Blackton - lighting sketchiest 1907

Seminar 1: Introduction

Seminar 1: introduction 30.9.16

What is theory as Practice for you?

What are your expectations for this year?

Theory as practice is theory + practice = research

What is research?

What?= theme
Why?= context
How?= approach
What?= outcome

Research is part of the professional practice, to discover a style I like.

We were asked to take part in a task to analyse a piece of text and find out the what,why,how and what of the text. The text I chose where about the Whitney museum.

What? Whitney's graphic identity.
Why? Because the museum has changed over 13 years and has now been given a new design space.
How? Designers created "The Responsive W" which responds to art.
What? "Responsive W"

The Whitney museum had changed a lot over 13 years and had been given a new design space there for the Whitney needed a new graphic identity. Designers got together and created the Responsive W which responds to art the do so.  This task was useful as it helped me understand how to pick out the key aspects of a piece of text .

Brief 1 Introduction

27.9.16 Brief 1 Introduction

In this lecture we watched an early 1990s internet commercial.


Brief one - Cybernetic self
The themes we need too explore
- Autopoesis
- Sociomaterial
- Network self

The meaning of autopesis is self maintain
The meaning of sociomaterial is the clash of social and technology
The meaning of Network self is how you project your self online

Things I need to consider
- Self presentation
- Social connection in the digital age

What defines you?
How does interaction with others affect that?

"Redefine the self portrait, the selfie"

We briefly looked at 2 artist but one that really caught my attention  was Amelia Ulman's project 'excellences + perfection' .
Over 5 months Amelia Ulman took 175 photographs. Excellences + Perfection and posted them on instagram. This was inspired by extremely makeover culture. Some image she posted were quite reviewing showing under wear and a lot of skin, she claimed she began pole dancing, under went breast enlargement and living a life style in LA which some people could only dream of.  As soon as her instagram follower started to realise the change they were judging her on her images. She claimed to the telegraph during a Skype interview  "suddenly i was this dumb bitch because I was showing my ass in pictures" which shows that people do judge people on what they see on social media, her followers judged her without actually knowing her which purely shows the strength of social media and how you are perceived.

My project has too be a printed document biased on cybernetic self, the time frame I have for this project is 4 weeks.

Week 1- idea generation
Week 2 - formalise and develop ideas
Week 3 - begin composing final output
Week 4 - refine and finalise

Buisness Lecture 1

26.9.16 Business Lecture 1

If found this lecture extremely helpful as it gives us a insite into the world and how it could affect that can take place on us graphic designers. It was also helpful as our lecturer gave us tips on applying for placements in preparation next year.

We learnt the key thinks in which an industry wants.

- Independence

- Self thinking

- Analysis Ability

I need too start thinking about what I would like too do for my placement year next year. 

"Regret is always more painful than failure" - Quote from the film 'The Dish' meaning it's alway better too try and fail and know you tried rather than to have not tried and wonder what would have happened

Our lecturer than gave is some pointers on applying for placements 

- IPA is good at finding placement 

- Write a letter too the placement rather than email, it's easier to ignore an email

- Comment on there work, What do you like about there work?

- Don't ask for a placement! 

- It's not what you know it's who you know. Gather as many contacts as you can.

There are 2 different placements you can apply for 

A- through the uni placement

B- Suspend my degree 

So Design? 

Product orientation is when you make the product and find a market too fit it.

Market orientation is when you have certain assets and a company wants you to do something with them. 

Economic Structure 

Economic structure can vary from a macro economic ( large economy ) too a Micro economy ( small economy ) 

National Economy

MARCO ECONOMY 

- Geographic Entity (country) 

- Private Sector (company's, firms etc) 

- Public sector ( financed by tax revenue - police, schools, firemen ect) 

MICRO ECONOMY 

Things that could possibly affect an economic structure is technology, social change, politics, war and natural disasters. 

Basic marketing 

The 4 P's 

- Price 

- Product

- Promotion

- Place 

Price 

How much does the product cost to manufacture, deliver and package? Is there a profit? Profit element Mark up can be very high 100% + In some instances.

Product

Core product - What the product must do for example a chair is to sit on so you must make it for that function.

Secondary product - The colour, size, style etc for example why some one would buy that certain chair and not a different chair maybe blue would match there kitchen and not pink.

Promotion

How you tell or persuade the market 

Place

Where is the product available too buy?

Place of consumption?

What is design 

Design is problem solving, creativity and communication. There are two types of thinking convergent and divergent. Convergent is slowly working through the problem until the problem is solved. Divergent is finding other solutions and figuring out the best. 

Design Process 

Idea Generation - Design Concept - Development - Embodiment - Detailed Design - Finished Article