Seminar 1: Introduction

Seminar 1: introduction 30.9.16

What is theory as Practice for you?

What are your expectations for this year?

Theory as practice is theory + practice = research

What is research?

What?= theme
Why?= context
How?= approach
What?= outcome

Research is part of the professional practice, to discover a style I like.

We were asked to take part in a task to analyse a piece of text and find out the what,why,how and what of the text. The text I chose where about the Whitney museum.

What? Whitney's graphic identity.
Why? Because the museum has changed over 13 years and has now been given a new design space.
How? Designers created "The Responsive W" which responds to art.
What? "Responsive W"

The Whitney museum had changed a lot over 13 years and had been given a new design space there for the Whitney needed a new graphic identity. Designers got together and created the Responsive W which responds to art the do so.  This task was useful as it helped me understand how to pick out the key aspects of a piece of text .